My account

Your personal data will be used to support your experience throughout this website, to manage access to your account, and for other purposes described in our privacy policy.

To all of our Challenge customers

We are writing to advise you, that with regret, we will be ceasing the Challenge Dog Food range from 5pm on Tuesday 30th July 2024.

This decision has not been taken without a great deal of consideration and we sincerely apologise to all of our loyal customers who since 2005, have supported us in feeding Challenge dog food.

Unfortunately, the continuing rises in the cost of manufacture and the regular increases in delivery fees would mean further increases in the cost of your dog food in the coming months in order for our products to remain viable. We do not believe that we can continue to pass on these price rises where we appreciate that many customers are already challenged in this economic climate.

We thank you very much for your support and custom and wish you and your dogs the very best for the future.

The Challenge Dog Food Team